Ford announced the Universal EV Platform and new electric production system. A total investment of approximately five billion dollars and the creation or preservation of nearly four thousand jobs are planned for the Louisville assembly plant and the Michigan battery center.
The first product will be a four-door mid-size electric pick-up. It is targeted to be assembled in Louisville and reach customers in 2027; A starting price of around $30,000 is reported as a target.
The platform is designed for a family of vehicles that can be improved through software updates. The battery plan features advanced prismatic LFP cells; The new production layout aims to improve quality, speed and ergonomics by simplifying the assembly process.
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